Check out these ecommerce press kit examples and learn how to create a press kit that will actually get publicity for your business, even in the ecommerce space. A press kit or media kit is a page on your website that contains all your promotional materials and resources for your business or band. A media kit without media is like a ball pit without balls. But dont send media coverage from a direct competitor or. This section is made up of sample interview questions and answers. For instance, tim ferris of the 4hour workweek fame, has a full media kit with press release, book summary and sample interview questions. A press kit is a collection of written materials designed to introduce an expert or a company to the media. Using a standard package from pr web, we created a generic press release by pr web for an incredible book by. Media kit for indie authors alliance of independent authors. Our free cookbook kit includes our easy 8step publishing guide, discounts coupons, sample cookbooks and more. Editors and reporters get numerous press releases and media kits on a daily basis. How to create a killer press or media kit fashion pr 101.
Use canvas amazing collection of templates to create a media kit quickly and easily. A press kit is a page or folder on your website that makes it incredibly easy for journalists to learn about your brand and access photos and videos to use in their content. An author press kit can be a single sheet that covers the basics about you as an author or. For example, if the kit is being sent to a locally focused paper. Whether youre drumming up business for your band or trying to win new clients for your company, adobe spark page lets you create an electronic press kit that will set you or your organization apart from the competition. The basic concept is to write a headline which compels the reader to continue reading. The purpose is to provide detailed information about a company in one location. The main target is to provide adequate media assets and information. A press kit, also known as a media kit, is a page on your website that contains resources and information for reporters and publishers. For example, media highlights should be a spattering of your best and greatest and current placements. If you only have a few samples, create a tiered press kit mailing.
Make sure that you get their attention and interest with a media kit thats not only useful and informative, but also perfectly designed. How to create a professional press kit in 8 easy steps. A press release is an effective way to capture the attention of the media and other organizations that may have a particular interest in your book if. The books homepage helps you explore earths biggest bookstore without ever leaving the comfort of your couch. Create and publish your own cookbook through morris press cookbooks. A press release is usually fairly short, 300500 words and is ideally one page, two tops. Your online press kit and how to put together the essential elements youll need for your media contacts. Your author media kit is important for your book marketing efforts. Why having a media kit could increase your press coverage. Provides information about the production and biographies of the cast and crew. If youve received free media coverage before, you can include a sheet that details those media outlets. Get the press to take notice with a beautifullydesigned media kit editors and reporters get numerous press releases and media kits on a daily basis. National library week april 19 25, 2020 is a time to celebrate the contributions of our nations libraries and library workers and to promote library use and support.
Rightclick the link and select save as to download it, then doubleclick the file to open it. A press kit usually is a complete package of promotional and informational material with the sole purpose of sharing the message of a brand, launching new products or services or making a news announcement to the press. Highlight the issues your expert can address, or that your company is. An electronic press kit or epk is a digital solution for showcasing the services or products of a business or individual. Sample chapterwhy selfpublishing is entering a golden age. Getting publicity is easier if you have a press kit. How to write a press release for a book the happy self.
They will allow you to make your press kit more professional and therefore increase its credibility. See more ideas about media kit, media kit template and sell your business. National library week press kit news and press center. The toptier media may only consist of five to ten outlets, but theyll be the most important. Approach media contacts with carefully designed press releases. Help them out by supplying them with 710 questions and sample. In many cases, public relations specialists write bios and put together press kits, while some people or. Via mail includes printed publishing guide and sample. A press kit is the official document representing your film, which would be sent to, well, the press or any institute interested in featuring or presenting your film. Feel free to copy or adapt any of this for marketing your own books. Write a brief statement 3 to 10 words about what you are sending in the subject line of the email. The closer the press kit is to the style of the media organization, the better. The goal of a press kit is to provide enough information and.
Remember to include who, what, where, when, why and how in your press release. For this reason, book press kits are really important to your book marketing efforts. The following comes from the publicity package for my book, half a man. A good press kit will give journalists quick and easily digestible info about your product or business as well as photos or any marketing materials they can use. Return to book promotion tips printmobilefriendly version. The intriguecompulsion factor of your book press release headline needs to be balanced by some actual information. Guest column january 7, 2016 after launching my social media and online book campaigns, i decided to reach out to local libraries and schools about shelving my indie book. In the old days, you would have to print a physical copy, and some still do that today, but the majority or festivals would be fine with a digital press kit.
They think a press release is good enough to do the job. Lets look at what goes into a media kit for indie authors and poets. A press kit is an informative package of promotional material provided by a business thats aimed at sharing a brand message, launching a new product or service, or announcing other news with the press. Use our free press kit template to appeal to media and standout among the. Here is a link to the entire media kit in one jumbo zip file. Press kits can give you thousands of dollars in free media coverage, but many business owners or even individuals often overlook the power of a solid press kit. They vary somewhat in context, complexity, and appearance, but most will include basic information about the writers services or recent projects, as well as contact information.
Free press kit templates by joe weller on aug 22, 2018. Request a free cookbook kit morris press cookbooks. Although press releases vary a bit, it contains these basic elements. If possible, try to show why that particular media outlet would be interested in the information. A wellstructured press kit template is essential if you want to succeed in your approaches to get press for your company, or if you want to include it with any press release. Over 300,000 authors trust the professionals on reedsy, come meet them. Putting together a digital press kit and would love to see examples of best in class press kits.
How to write a bio for a press kit pen and the pad. Here are some examples of good press releases for books. Press kit materials writing for strategic communication. Most press kits are mailed out, often to people who have administrative assistants, and it is your job to create a press kit thats. The term pressbook is used generically, but has come to mean the flyer, pamphlet, booklet or book released as part of a press kit or campaign kit which contains certain information about a particular film. Journalists and others can quickly get a handle on who you are, and what you do. Your press kits will vary based on what youre promoting and the type of media that will be receiving your press kit. If youre a selfpublisher, you need a media kit that works for your particular books. This could be through creating intrigue, using the power of fear, or making a bold or unusual claim.
Make sure your press release captures the attention of an editor or writer with a hook in the first sentence. Creating your press kit as a presentation makes it more appealing. Although a press kit delivers more information than a press release, the overall goal is similar. A full sample chapter to your book that includes links to buy a complete copy on amazon or wherever else you are selling it online. Pressbooks and related press materials date back to 1910s. How to create a professional press kit in 8 easy steps by. A press kit refers to the promotional materials that are distributed to the press to generate publicity for a person or business. B efore an author gets that allimportant magazine, newspaper or radio interview, an interviewer will probably spend time perusing their author media kit.
How to create a professional press kit in 8 easy steps writers. He also has a large assortment of photos of tim ferris to choose from. Click on the press kits below according to your theme to see our sample press kit. Press kits or media kits are packages or website pages that contain promotional materials and resources for editors and reporters. Here youll find current best sellers in books, new releases in books, deals in books, kindle. How to make a press kit plus a free press kit template. Download this free press kit presentation template in pdf format. Finish purchase about the product for more details, please click on the images above welcome. But with so many press releases out there, you often need something more than a few sheets of paper to grab the publics attention.
Theres no rule book on creating press kits that specify what components you must include. New books, new photos, new press releases, new events. Author book electronic press kit empire publishing. The main purpose of a media kit is to present yourself and your book as. Often these materials are contained in an attractive folder and accompanied by a cover letter. The press and the consumer live in an age of connectivity, says dalyn. An author press kit is a package of information about a particular writer. Subscribe to receive emails with helpful hints, inspiration, exclusive offers, and more. How to write a press release for a book the happy selfpublisher. Our media kit templates include everything you need to know about creating the major marketing package for your book, from start to finish.
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